Funnel & Marketing Strategies

Podcast 10 min read

How Stephen Diaz Used AI to Rebuild from Near Bankruptcy

Stephen Diaz had 120 employees when everything fell apart. He’d built The Rainmaker Family into an Inc 5000 company, hit number 148 on the list,…

General 9 min read

How to Build a High-Converting Webinar Funnel

Most people think webinar conversions happen during the pitch, but it’s actually the funnel that does most of the heavy lifting before you even go…

General 9 min read

The Value Ladder Explained: How to Maximize Customer LTV

Growth stops when you only sell one thing at one price. If someone wants to pay you $50, great. But what about the people ready…

Sales Funnels 6 min read

How to Create a Sales Funnel for Free

If you’ve got an idea for an online business but you’re not ready to spend money before you know if it’ll work, this is for…

Sales Funnels 13 min read

9 Types of Sales Funnels and When to Use Each One

Introduction Which sales funnel should you build first? That’s the question most people ask when they’re starting an online business. But there’s a better question…

Paid Advertising 9 min read

Why Funnels Convert Better Than Homepages for Paid Ads

So you finally took the leap and launched some Facebook ads for your business, and of course you watched the dashboard like you were tracking…

Podcast 9 min read

The Untold Story of ClickFunnels: Todd and Ashley Dickerson on Building, Sacrifice, and AI

Russell Brunson tells the ClickFunnels origin story often, and it’s a good one. But there’s a whole other perspective you probably haven’t heard. While Russell…

General 11 min read

Why Funnels Matter More Than Your Product | The Truth About What Drives Sales

Two people launch similar products in the same week. One has a slightly better product but no clear way to present it. The other has…

Funnel Strategy 15 min read

Funnel Hacking: The Complete Guide to Reverse-Engineering Winning Funnels

Most marketers spend months testing funnel ideas their competitors already tried, optimized, and threw out. They write copy from scratch, guess at price points, A/B…

Sales Funnels 8 min read

The Psychology of Sales Funnels and Why They Convert

Your website just went live. You picked a Squarespace template, spent hours customizing it, and made sure every detail was perfect. It looks great and…

Sales Funnels 7 min read

5 Signs You Need a Sales Funnel, Not Just More Content

You’re finally showing up online posting three times a week on Instagram, writing LinkedIn articles, and recording TikToks in your car between meetings. The engagement…

Sales Funnels 11 min read

How to Build a Lead Magnet Funnel That Converts And Grows Your List

You have an idea. Maybe it’s a coaching program. A course on something you know inside and out. Or maybe even a service you’ve been…