ClickFunnels Vs Constant Contact – Which Is Better For You?

Last updated on January 5th, 2026 at 11:11 am

Wondering whether you should use ClickFunnels or Constant Contact to grow your business?

Here’s what we are going to discuss today:

• What’s the difference between these two solutions?
• What are the key features of each solution?
• What integrations does each solution offer?

Want to make the right choice?

Continue reading…

TL;DR Overview of ClickFunnels vs. Constant Contact Review

In a hurry? No worries. Here’s the TL;DR version of our ClickFunnels vs. Constant Contact review. 

• ClickFunnels is a funnel builder designed to help you build profitable sales funnels. 
• Constant Contact is an email marketing app designed to help you start, grow, and monetize your email list. 
• ClickFunnels provides you with the tools you need to build an online business – high-converting sales funnel templates, a visual funnel builder, email marketing functionality, an eCommerce functionality, a customer relationship management (CRM) system, a membership site builder, an online course builder, and more. 
• Constant Contact offers a solid email marketing functionality – it allows you to create landing pages and sign-up forms, set up automated email sequences, and sell products and services via email. 
• If you want to start an email list for a hobby project (e.g. a personal website, a local meetup, a garage band, etc.), then going with Constant Contact makes more sense.
• But if you want to build an online business, then we believe that ClickFunnels is a better option because it gives you everything you need to make money online.

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What’s the Difference Between ClickFunnels and Constant Contact?

Here’s the key difference between ClickFunnels and Constant Contact:

• ClickFunnels is a funnel builder designed to help you build profitable sales funnels.
• Constant Contact is an email marketing app designed to help you start, grow, and monetize your email list.

ClickFunnels Features

Here are some of ClickFunnels’ most noteworthy features.

High-Converting Sales Funnel Templates

ClickFunnels includes a library of high-converting sales funnel templates.

Whatever it is that you sell:

• Books
• Software
• Memberships
• Info products
• Physical products

…we have a sales funnel template that has been proven to work for businesses just like yours.

Sophisticated Funnel Flows

ClickFunnels also has advanced funnel building features that can help you take your sales funnel to the next level. 

For Example:

You can use our software to create sophisticated funnel flows with behavioral triggers.

That way, each individual’s buyer’s journey will be personalized based on the actions that they take.

CRM Funnels

Not all products and services can be sold through completely automated sales funnels.

Sometimes, you need to personally reach out to sales prospects, schedule discovery calls, and then close deals on those calls. 

In that case, it’s important to be organized – you need to have a solid customer relationship management (CRM) system in place.

ClickFunnels has a CRM functionality that can help you keep track of everything that’s happening in your sales pipeline. 

There’s no need to pay for a separate CRM solution!

Team Collaboration

ClickFunnels has great team collaboration features that allow you to work together with other people – whether your entire team is in the same office as you or is scattered across the world. 

One notable feature is user permissions – you can give and restrict access to various functionalities of our software based on people’s roles. 

This means that you can give everyone the tools that they need to do their jobs while also protecting sensitive business information.

Another notable feature is simultaneous page editing. You know how in Google Docs, several people can edit the same document at the same time? Well, with our app, you can do that with the pages in your sales funnel!

Fastest Load Speed

Page loading speed is super important when it comes to conversion rates – typically, the faster a page loads, the better it converts.

That’s why we designed ClickFunnels with page loading speed in mind – pages built with it load blazingly fast.

Take a look at how our app compares to our major competitors in this regard:

Email Broadcasts and Workflows

ClickFunnels has a powerful email marketing functionality. 

You can use our software to:

• Send one-off broadcast emails
• Set up automated email sequences
• Create email workflows with behavioral triggers

So why pay for a separate email marketing app like Constant Contact when all the tools that you need to start, grow and monetize your email list are included in your ClickFunnels subscription?

Membership Site

Want to create a membership site?

ClickFunnels allows you to build, manage, and grow an exclusive online community.

Customer Center

You can use ClickFunnels to create a customer center where people can access their paid content.

Universal Elements

With ClickFunnels, you don’t have to go and manually edit each and every page in your funnel in order to change a specific page element – you can simply set that element as “universal” and it will be updated across your entire funnel!

Ecommerce

ClickFunnels gives you everything you need to start an eCommerce business.

Build your store, add your products, and start promoting them with cart funnels!

Cart Funnels

A cart funnel is an eCommerce sales funnel designed to sell a specific item in your catalog. 

You can create cart funnels for all your products or use them to promote the best-selling ones. 

Course Builder

ClickFunnels makes it easy to create and sell online courses.

Pick a course template, design the curriculum, and add the content. Now you are ready to start promoting your course with our proven, high-converting sales funnel templates!

Blog Builder

You can use ClickFunnels to start a blog – our blogging functionality allows you to write articles, edit them, and publish them on your website. 

Page Builder

You don’t need any coding or web design skills to create high-converting web pages with ClickFunnels.

Simply pick a page template from our template library and then customize it according to your needs using our visual page builder. 

Anyone can do it – it’s that easy!

Real-Time Analytics

ClickFunnels comes equipped with an analytics dashboard that displays the most important online business metrics.

What’s more, this dashboard shows data in real-time – you can see what’s happening in your business right now. 

Constant Contact’s Features

Here are some of Constant Contact’s most noteworthy features. 

Landing Pages

Constant Contact allows you to build:

• Lead generation landing pages are designed to collect email addresses
• Shoppable landing pages designed to sell products and services

You can create these landing pages in just minutes using the app’s page editor. 

Email Templates

Constant Contact has a library of 200+ professionally designed email templates that you can customize according to your needs.

It’s worth noting that these templates come in a wide variety of styles – you will surely find one that matches your brand.

List Building Tools

Constant Contact offers several list-building tools.

You can create opt-in forms, allow people to subscribe via text messages, and promote your email list on social media with paid ads. 

Marketing Automation

Constant Contact’s marketing automation functionality allows you to schedule emails, create automated email sequences, and send your subscribers birthday and anniversary messages.

A/B Testing

Constant Contact allows you to A/B test your emails.

You can create two versions of the same email and test them on a small percentage of your subscribers. 

The app will then automatically send the winning version to the rest of your email list. 

Event Marketing

Constant Contact has an event marketing functionality designed specifically for promoting events. 

This is a noteworthy feature if you regularly organize events such as meetups, seminars, concerts, etc. 

Analytics

Constant Contact includes powerful analytics – you can see the stats for individual emails, compare different campaigns, and analyze the growth of your email list. 

Integrations

These integration lists are not exhaustive. They simply highlight some of the more noteworthy integrations that both ClickFunnels and Constant Contact offer.

ClickFunnels Integrations

Here are some of the main integrations that ClickFunnels offers. 

• Zapier Integration – Automate your ClickFunnels tasks seamlessly! Learn to integrate with Zapier for efficiency.
• Keap Integration – Elevate your sales funnel with ClickFunnels and Keap integration. Streamline your CRM now!
• Sendlane Integration – Enhance your email marketing strategy! Connect ClickFunnels with Sendlane effortlessly.
• Twilio Integration – Enhance communication in your funnels! Integrate ClickFunnels with Twilio effortlessly.
• Blastable Integration – Supercharge your outreach! Integrate ClickFunnels with Blastable for effective marketing.
• Pipedrive Integration – Optimize your sales process! Integrate ClickFunnels with Pipedrive seamlessly.
• Beehiiv Integration – Boost collaboration! Learn to integrate ClickFunnels with Beehiiv for smoother workflows.
• Zoom Integration – Seamlessly integrate ClickFunnels with Zoom for powerful virtual connections. Elevate your online events!
• Ontraport Integration – Optimize your marketing efforts! Integrate ClickFunnels with Ontraport for enhanced automation and insights.
• Convertkit Integration – Strengthen your email strategy! Connect ClickFunnels with Convertkit effortlessly. Unlock marketing potential!
• GetResponse Integration – Level up your email campaigns! Learn to integrate GetResponse with ClickFunnels for seamless automation.
• ClickFunnels Classic – Upgrade seamlessly! Integrate ClickFunnels with Classic for modern functionality. Elevate your funnel game!
• Hubspot Integration – Boost productivity! Integrate ClickFunnels with HubSpot for streamlined workflows and powerful automation.
• Aweber Integration – Supercharge your email game! Connect ClickFunnels with Aweber seamlessly. Elevate your marketing efforts!
• Active Campaign Integration – Maximize marketing impact! Integrate ClickFunnels with Active Campaign for advanced automation. Elevate your campaigns!
• MailChimp Integration – Optimize email campaigns! Seamlessly integrate MailChimp with ClickFunnels for enhanced marketing.

Constant Contact Integrations

Here are some of the main integrations that Constant Contact offers.

• Ecommerce integrations with Shopify, WooCommerce, and BigCommerce
• CRM integrations with Salesforce and HubSpot
• Content management integration with WordPress

There’s also a Zapier integration that allows you to connect Constant Contact with thousands of popular web apps. 

ClickFunnels Case Study & Reviews

Here’s a ClickFunnels case study in which Garret J. White explains how he used our software to take his business to the next level:

Third-Party Reviews

• Capterra: 4.5/5
• FinancesOnline: 9/10
• G2: 4.5/5

Constant Contact Case Study & Reviews

Check out this Constant Contact review featured by TrustRadius:

Third-Party Reviews

• Capterra: 4.3/5
• TrustRadius: 8.1/10
• G2: 4/5

ClickFunnels vs.Constant Contact: What’s the Right Tool for You?

It depends.

If you want to start an email list for a hobby project (e.g. a personal website, a local meetup, a garage band, etc.), then going with Constant Contact makes more sense. Frankly, our software would be overkill in that situation. 

But if you want to build an online business, then we believe that ClickFunnels is a better option – it gives you everything you need to start making money online!

Start Your 14-Day Free Trial Now!